July 2021 – Open Stats

From what I remember, July was quiet because I was primarily still on my own and I had a bad mental health spell, so the website suffered. By that I mean that I used all willpower I had to keep down my job and keep up with the kids and there was nothing left in me to write about music. This is gonna happen going forward, and this huge dip in numbers was a kick in the arse I needed to go and find more writers for the website.

Overview

Pageviews – 469 (⬇ 25.8%)
Users – 287 (⬇ 20.72%)
Sessions – 340 (⬇ 25.93%)
Pages/Session – 1.38 (⬆ 1.14%)
Goal 1 – Viewed >1 page – 64 (⬇ 18.99%)
Goal 2 – On-site >2 mins – 25 (⬇ 16.67%)
Goal conversion rate – 26.18% (⬆ 10.23%)

Audience

New Visitor – 83.4% (⬇ 23.91%)
Returning Visitor – 16.6% (⬇ 7.14%)

Sources

Social – 71.33% (⬇ 18.99%)
Direct – 18.77% (⬇ 25.68%)
Organic – 8.19% (⬇ 31.43%)
Referral – 1.71% (⬆ 150%) – See “Other” below.

Social traffic

Facebook – 54.55% (⬇ 21.38%) (of all social traffic)
Twitter – 42.11% (⬇ 14.56%)
Reddit – 0.96% (⬇ 80%)
Other – 2.38% (⬆ 213.16%) – there was some traffic from my blogger account for some reason. I don’t know what I have been doing online to make that come up though. All of this is from there.

So yeah, almost everything was down in July. It was a poor month. Not for music, there was some great music released in July. But for this blog and for me it wasn’t great. Still, it’s a learning opportunity, and the lesson here is that if this site solely relies on me then the coverage it can provide will match the waves of my mental health.